Project Description
RSL NSW
The Returned and Services League of Australia, New South Wales Branch (RSL NSW) has played an important role in Australian society and continues to do so. Formed in 1917, RSL NSW currently has nearly 40,000 members in 364 sub-Branches throughout the state.
RSL NSW’s mission is to provide for the well-being, care, compensation and commemoration of serving and former defence force personnel and their dependents, while promoting government and community awareness of their role in a stable and progressive Australia.
The challenge:
Design and print a series of marketing, management and event collateral that reflects RSL NSW’s values and reason for being to defence forces personnel, both past and present.
The solution:
We’ve worked with RSL NSW to create print and digital material that communicates the continuing importance of the organisation. Our role encompassed events, marketing, promotional and digital marketing material, as well as a revamp of RSL NSW’s stationery and visual identity.
